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Latest news and press releases: For Immediate Release

Press contact:
Paul Gustafson, TDA Group, 650 919 1200 ext. 116, pgustafson@tdagroup.com

Latest Issue of IBM Data Management Magazine Delivers Life on the Database Edge

TDA Group-produced publication focuses on the biggest and fastest databases; provides performance tips and scaling strategies from IBM experts; highlights real-world experiences from Qwest, NetworkIP, and others

Mountain View, CA—January 25, 2009
TDA Group today announced that the latest issue of IBM Data Management magazine is now available. In this edition of the award-winning, TDA Group–produced publication, renowned very large database (VLDB) expert Richard Winter compares the planning process for an extreme database to mountain climbing: if you’re going to take on a Himalayan peak, you need to plan ahead.

The January issue of IBM Data Management magazine provides plenty of thought-provoking material for data management professionals facing their own data peaks. “Rising data volumes and the increasing demand for real-time response are causing data management professionals to look for new tools and methods for planning and executing data projects,” says TDA Group managing writer and IBM Data Management magazine editor Cameron Crotty.

The cover story of the current issue looks at scenarios at the extreme limits of database size and speed, and talks to data management professionals about their approach. Also in this issue, the magazine focuses on the telecom industry, detailing the infrastructure that telecom providers must create to connect calls and data messages in milliseconds.

Readers will also find technical introductions to IBM® pureScale and IBM solidDB®—two IBM technologies designed to help organizations manage extremely large and fast databases.

About IBM Data Management Magazine
IBM Data Management magazine is the quarterly print publication for data management professionals, sponsored by IBM. IBM Data Management magazine vividly demonstrates how the smart use of data and information advances broad business success, providing the context that enables data management professionals at all levels to make more informed choices and create innovative, synchronized, agile solutions. The magazine’s clear, in-depth technical advice and hands-on examples show readers how to immediately improve productivity and performance. At the same time, expert commentary clearly articulates how advanced technical capabilities benefit the people and processes throughout an organization.

IBM Data Management magazine reaches 75,000 IBM customers and prospects in print and digital formats. For information on advertising and opportunities for sponsored editorial, contact Randy Byers.

About TDA Group
Founded in 1987, TDA Group of Mountain View, California, meets the enterprise media needs of its clients through a unique integrated approach to writing, design, and project management. The award-winning firm is known for creating and executing custom publishing initiatives, marketing programs, customer reference campaigns, and product launches. The majority of TDA Group’s clients are Fortune 50 tech companies. For more information about TDA Group, visit www.tdagroup.com or call 650 919 1200.

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IBM Data Management magazine