Brand Development

Corporate identity plays a key role in the way an organization presents itself to customers, partners, investors, and other stakeholders. TDA can create all the components necessary for an integrated and recognizable corporate identity:

• Logos
• Tag lines
• Stationery, business cards, and letterhead
• Trade show graphics
• Presentations
• Templates for case studies, white papers, and other collateral

How others perceive your company has everything to do with its success.
Your sales team writes proposals every day. Your product team gives presentations. Your executive staff communicates with employees, customers, and investors. Each of these examples makes an impression—and you want it to be unique, relevant, and memorable for those who see it.

That’s why TDA strives to create a corporate identity that accurately conveys your company’s mission and messaging. Word choice is critical and the design must support it. Since the Web is such an important communication tool, the design must also work well for all interactive media. An identity program begins with the basics—including logos, tag lines, stationery, and business cards—and then expands across your entire company to leverage your new identity throughout every department.